BA in Business Administration (CityU)

Aim of the programme

The B.A Business Administration aims to provide students with a broad and thorough knowledge by developing their critical awareness and understanding of the main functional areas of business administration and the management processes.

Language of Instruction


Programme Duration ECTS / (European Credit Transfer and Accumulation System)

4 Years / 240 ECTS


CACC-100 Accounting I
CMAT-100 College Algebra
CBUS-100 Introduction to Business
CCOM-100 Computer Applications
CECO-100 Principles of Microeconomics
CENG-200 Academic Writing
CMGT-100 Introduction to Management
CECO-102 Principles of Macroeconomics
CACC-102 Accounting II
CMAT-102 Business Mathematics
CLAW-200 Business Law
CMAT-200 Business Statistics
CMKT-100 Marketing Principles
CCOM-220 Introduction to Multimedia
CENG-220 Business Communications
CBUS-220 Organizational Behavior
CMKT-202 Marketing Management
CMKT-240 Consumer Behavior
CACC-200 Managerial Accounting I
CSOC-200 Business Ethics
CFIN-250 Finance for Managers
CMGT-212 Human Resource Management
CCOM-200 Management Information
- 300 level Elective
- 300 level Elective
CRES-300 Research Methods
CMGT-350 Operations Management
CENV-200 Sustainability for Change
- 300 level Elective
- 300 level Elective
- 400 level Elective
- 400 level Elective
- 400 level Elective
- 400 level Elective
CDIS-450 Dissertation I
- 400 level Elective
- 400 level Elective
CDIS-460 Dissertation II
- 400 level Elective
- 400 level Elective
Digital Marketing Courses
CDMR-312 Media and Marketing Communications in the Digital Age
CDMR-310 Interactive Digital Communication
CDMR-420 E-Marketing and Social Media Management
CDMR-400 Search Marketing: SEO
CDMR-411 Audience Analysis and Digital Strategies
Business Innovation Courses
CBIN-310 Entrepreneurship in theory and practice
CBIN-311 Current issues in business innovation
CMGT-410 Knowledge Management
CBUS-420 Creativity & Innovation Management
CMGT-430 Business Intelligence
CMGT-450 Strategic Management
Retail Management Courses
CRMM-303 Supply Chain Management
CRMM-304 Retail Sales Management
CRMM-305 Retail Management
CRMM-406 International Retail Marketing
CRMM-407 CRM Customer Relationship Management
CRMM-408 Retail Buying Theories
General Business Electives
CMKT-302 Sales Management
CACC-310 Managerial Accounting II
CFIN-310 Money & Banking
CMGT-320 Leadership in Organizations
CBUS-320 International Business
CMGT-330 Crisis Management
CMKT-340 Marketing Research
CFIN-350 Corporate Finance
CACC-410 Business Taxation
CACC-414 Auditing
CMKT-410 International Marketing
CMKT-430 Strategic Marketing
English Requirments
CENG-200 Academic  Writing
CENG-220 Business Communication
Computer Requirements & Electives (Min: 18)
CCOM-100 Computer Applications
CCOM-220 Introduction to Multimedia
CCOM-300 Web Development
Mathematics Requirements (Min: 18)
CMAT-100 College Algebra
CMAT-102 Business Mathematics
CMAT-200 Business Statistics

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Teaching Methods

Students can design, with their professors’ assistance, their method of studying. At the same time, the course structure and the various teaching methods have been designed to support this practice. Micro-teaching is encouraged through the use of specific international practices such as case studies, while practical training is complemented by the use of appropriate materials, videos, computer software, etc.

The teaching material is presented through a mix of lectures, seminars and workshops. *Some teaching methods might not apply to all subjects.

An effective way of presenting the educational material in an interactive and collaborative way

Tutorial meetings
Provided to assist students with any questions they may have

Laboratories are the transition from theory to practice

Case studies
Present and elaboration on real or virtual complex issues

Lectures by distinguished speakers
To update students on current issues related to their studies

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Registration requirements

All applicants should meet the following conditions:

Admission procedures

  • CUCN Application form
  • Examination of Academic documents
  • Examination of documents required by Local authorities – For International students


Academic entry requirements

  • High School Leaving Certificates 10th& 12thLevel (min 50% GPA) – International students
  • High School Leaving Certificate (min 60% / 12 out of 20) – European students
  • English Language Certificate.

Students that show no proof of English proficiency must take the Placement Test and depending on how they score they will be placed in either one (1) or two (2) semesters Foundation program. *International students are requested to submit a number of other supportive documents required by the Cyprus Migration departments

Why study at City Unity College?

Accredited Programmes of Study
Experienced Academic Staff
Affordable tuition fees
Programme flexibility
Fingertip access to all learning material (Online & Mobile App learning platform - eClass)
Collaboration with overseas Universities
Modern technology used in classrooms, amphitheaters and laboratories
College campus composed of 4 buildings (modern cafeterias, restaurant, conference facilities)
Multi workshops and seminars with guest speakers from the industry
Strong student support services
Opportunity support in research
Member of the Erasmus+ mobility scheme