BA in Business Administration (CityU)

Aim of the programme

The B.A Business Administration aims to provide students with a broad and thorough knowledge by developing their critical awareness and understanding of the main functional areas of business administration and the management processes.

Language of Instruction


Programme Duration ECTS / (European Credit Transfer and Accumulation System)

4 Years / 240 ECTS


CENG-100 English Composition
CMAT-100 College Algebra
CBUS-100 Introduction to Business
CCOM-100 Computer Applications
General or Pathway Elective
CENG-200 Advanced English Writing
CMGT-100 Introduction to Management
CECO-100 Principles of Microeconomics
CACC-100 Accounting I
General or Pathway Elective
CACC-102 Accounting II
CECO-102 Principles of Macroeconomics
CMKT-100 Marketing Principles
CMAT-102 Business Mathematics
General or Pathway Elective
CBUS-220 Organizational Behavior
CMKT-202 Marketing Management
CMAT-200 Business Statistics
CCOM-220 Introduction to Multimedia
Pathway Courses
CLAW-200 Business Law
CACC-200 Managerial Accounting I
CSOC-200 Business Ethics
CENG-220 Business Communications
Pathway Courses
CFIN-250 Finance for Managers
CMGT-212 Human Resource Management
CCOM-200 Management Information Systems
Pathway Courses
Pathway Courses
CRES-300 Research Methods
CMGT-350 Operations Management
CENV-200 Sustainability for Change
Pathway Courses
Pathway Courses
CDIS-450 Dissertation I
General or Pathway
General or Pathway
CDIS-460 Dissertation II
General or Pathway
General or Pathway
CMGT-200 Small Business Management Business Elective
CMKT-220 Public Relations & Publicity Business Elective
CMKT-230 Advertising Business Elective
CMKT-240 Consumer Behavior Business Elective
CMKT-250 Marketing for Services Business Elective
CMKT-302 Sales Management Business Elective
CACC-310 Managerial Accounting II Business Elective
CFIN-310 Money & Banking Business Elective
CMGT-320 Leadership in Organizations Business Elective
CBUS-320 International Business Business Elective
CMGT-330 Crisis Management Business Elective
CMKT-340 Marketing Research Business Elective
CFIN-350 Corporate Finance Business Elective
CACC-410 Business Taxation Business Elective
CACC-414 Auditing Business Elective
CMKT-410 International Marketing Business Elective
CMKT-430 Strategic Marketing Business Elective
CENG-230 Public Speaking English Elective
CCOM-300 Web Development Computer Elective
CHIS-100 Introduction to Cyprus History Liberal Arts Elective
CHIS-102 Western Civilization Liberal Arts Elective
CPSY-100 Introduction to Psychology Liberal Arts Elective
CSOC-100 Introduction to Sociology Liberal Arts Elective
CSOC-200 Business Ethics Liberal Arts Elective
CENV-200 Sustainability for Change Liberal Arts Elective
CPHI-100 Introduction  Philosophy Liberal Arts Elective
CEUR-200 European Union and European Integration Liberal Arts Elective
CHIS-200 Modern Europe Liberal Arts Elective
CMAT-304 Calculus Math & Science Elective
CDMR-112 Media and Marketing Communications in the Digital Age Digital Marketing Elective
CDMR-110 Interactive Digital Communication Digital Marketing Elective
CDMR-320 E-Marketing and Social Media Management Digital Marketing Elective
CCOM-120 E-Commerce Digital Marketing Elective
CDMR-100 Search Marketing:SEO Digital Marketing Elective
CDMR-111 Audience Analysis and Digital Strategies Digital Marketing Elective
CBIN-110 Entrepreneurship in theory and practice Business Innovation Elective
CBIN-111 Current issues in business innovation Business Innovation Elective
CMGT-410 Knowledge Management Business Innovation Elective
CBUS-420 Creativity & Innovation Management Business Innovation Elective
CMGT-430 Business Intelligence Business Innovation Elective
CMGT-450 Strategic Management Business Innovation Elective
CRMM-103 Supply Chain Management Retail Management Elective
CRMM-104 Retail Sales Management Retail Management Elective
CRMM-105 Retail Management Retail Management Elective
CRMM-106 International Retail Marketing Retail Management Elective
CRMM-107 CRM Customer Relationship Management Retail Management Elective
CRMM-108 Retail Buying Theories Retail Management Elective

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Teaching Methods

Students can design, with their professors’ assistance, their method of studying. At the same time, the course structure and the various teaching methods have been designed to support this practice. Micro-teaching is encouraged through the use of specific international practices such as case studies, while practical training is complemented by the use of appropriate materials, videos, computer software, etc.

The teaching material is presented through a mix of lectures, seminars and workshops. *Some teaching methods might not apply to all subjects.

An effective way of presenting the educational material in an interactive and collaborative way

Tutorial meetings
Provided to assist students with any questions they may have

Laboratories are the transition from theory to practice

Case studies
Present and elaboration on real or virtual complex issues

Lectures by distinguished speakers
To update students on current issues related to their studies

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Registration requirements

All applicants should meet the following conditions:

Admission procedures

  • CUCN Application form
  • Examination of Academic documents
  • Examination of documents required by Local authorities – For International students


Academic entry requirements

  • High School Leaving Certificates 10th& 12thLevel (min 50% GPA) – International students
  • High School Leaving Certificate (min 60% / 12 out of 20) – European students
  • English Language Certificate.

Students that show no proof of English proficiency must take the Placement Test and depending on how they score they will be placed in either one (1) or two (2) semesters Foundation program. *International students are requested to submit a number of other supportive documents required by the Cyprus Migration departments

Why study at City Unity College?

Accredited Programmes of Study
Experienced Academic Staff
Affordable tuition fees
Programme flexibility
Fingertip access to all learning material (Online & Mobile App learning platform - eClass)
Collaboration with overseas Universities
Modern technology used in classrooms, amphitheaters and laboratories
College campus composed of 4 buildings (modern cafeterias, restaurant, conference facilities)
Multi workshops and seminars with guest speakers from the industry
Strong student support services
Opportunity support in research
Member of the Erasmus+ mobility scheme